Agent Blogs

Platinum Tool Exclusively for Platinum Subscribers
REALTORS® are becoming more and more creative in their online marketing efforts to engage new clients and to market the properties they have for sale. These new avenues include social networking sites and personal blogs. If you haven’t already, consider starting a blog to help build your image as an expert in your particular market.
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Create your blog and HAR will promote It

A blog is a type of website that enables open communication and provides agents with a platform to express their insights. From a business perspective, there are several potential reasons to blog. Blogs are no different from media outlets like video, print, audio, presentations and so on. They all deliver results – but of varying kinds. The types of results you can expect from blogs are mainly about stronger relations with important target groups.

To get started blogging, log in to the HAR Members Only Portal. Search Blog and select ‘Manage Your Blog’. You will need to agree to the Blog Terms of Use and Content Policy. Once you have agreed, you will select ‘Set up My Blog’ and follow the prompts.

 

Once you have configured your blog settings, you will be able to create your first blog!

A few ways blogging can help Real Estate Agents

Become the Expert

Position yourself and your company as the thought leader of your business. As you blog, you become a knowledge source by providing an easy way for your readers to find information and resources about the real estate market or neighborhoods they’re interested in.

Lead Generation

Each blog promoted on your HAR Agent Profile will display your contact information, along with Lead Magnet IDX tools that provide consumers with market reports and an on-line avenue to asking you questions at their convenience!

Customer Relationships

You can have a more personal relationship with your customers. Blogs are a fast way to join the customers’ discussions, provide tips and insights or receive feedback.

Rank High in Search Engines

Google and other search engines reward sites that are updated often, that link to other sites and most importantly, that have many inbound links.

Blog Categories

Members can choose from a list of categories to help describe their blog. Selecting different categories will help us promote your blog better in the HAR Blog Directory. When creating your blog or posting your external blog, you can select up to 3 different categories to better promote your blog.

Affordable Housing

Foreclousre & Investments

Green Living

Highrise & Condo

Home Appraisals

Home Builders

Home Buying

Home Improvements & Repair

Home Inspections

Home Marketing

Home Remodeling

Home Safety

Home Selling

Home Values & Recent Sales

Home Warranty

Homeowners Insurance

Housing Market

International Real Estate

Luxury Homes

Mortgage & Finance

Moving & Storage

Neighborhoods & Communities

Open Houses

Relocation & Newcomer

Safety & Security

Schools

Timeshares & Fractional

Blogosphere

The purpose of the blogosphere is to drive traffic to HAR Agent Blogs by displaying the most recent posts.

View Blogosphere